Why We Hate Cakey Makeup—and How to Avoid It for Good
Let’s be honest: few things ruin a good makeup day faster than looking in the mirror and realizing your face is giving “frosted cupcake” instead…
makeup tips
How to Master Soft Glam Makeup with Perfect Placement for a Glowing, Effortless Look
What Is Soft Glam and Why Everyone’s Obsessed with It Soft glam makeup is the sweet spot between natural and full glam. It enhances your…
Glazed & Gorgeous: The Ultimate Dewy Makeup Routine for Radiant Skin
There’s nothing like that dewy, fresh-faced glow that makes you look like you drink 10 glasses of water a day and have never known stress….
Effortlessly That Girl: A Makeup Routine That Hits Every Time
Some makeup looks just work. No matter the season, the outfit, or your mood, this routine gives you a flawless, polished finish that feels soft,…
Barely There, But Still There: A Subtle but Noticeable Makeup Routine
This is for the girls who love a clean, pretty look without going full glam. The “subtle but noticeable” makeup routine enhances what’s already there—your…
Golden Hour Glow: The Ultimate Bronzed Makeup Routine for Radiant Skin
There’s something about a bronzed makeup look that screams effortless beauty. Think sun-kissed skin, warm undertones, and a radiant glow that looks like you just…
Why We Love Hispanic Girl Makeup + Her Everyday Routine
There’s something magnetic about the way Hispanic women do makeup. It’s bold but soft, dramatic yet wearable. There’s an effortless confidence to the way a…
How to Achieve the Perfect Makeup Look Using Only Concealer
Minimal doesn’t have to mean boring. If you want to look fresh, put-together, and glowing without applying a full face of products, concealer is your…
How to Achieve the Effortless No Makeup Makeup Look
Not every day calls for a full beat. Sometimes, beauty is about subtlety—about feeling like yourself, just a little more elevated. That’s where the no…